Design

A Radiant Skin Care Collection.

Product photography of a dermaplaning at home skincare range by Gillette Venus by a cpg packaging design agency. Product photography of a dermaplaning at home skincare range by Gillette Venus by a cpg packaging design agency.

Gillette Venus entered a new beauty category with the launch of its first-ever dermaplaning skin care range.

We partnered with the Venus team as we designed a pack that features a simple, contoured face/chin shape. The minimal shape identifies the collection as a regimen that is specifically for the face that coveys a comforting smooth feel. A combination of deep teal, that embodies Venus’ origin from the sea, along with a subtle, metallic shimmer, both disrupts the shelf and elevates the premium-tier product. A truly radiant package.

Design Development

Color Pallette

Deep Teal & Water Texture
Venus’ origin from the sea

Silver Foil
Accents on product photography

Metallics
A subtle shimmer across all facial shapes

Spot Gloss
On selected elements
for added contrast
Collage of pantone colors, foils, textures and effects used by a cpg packaging design agency for a dermaplaning at home skincare range by Gillette Venus. Collage of pantone colors, foils, textures and effects used by a cpg packaging design agency for a dermaplaning at home skincare range by Gillette Venus.
Close up photograph of the packaging gloss details on dermaplaning at home skincare range by Gillette Venus, showcasing brand identity design services for consumer packaged goods.
Face Shape and Water Texture
Icon vectors designed by a product packaging design agency for a dermaplaning at home skincare range by Gillette Venus.
Iconography
Close up photograph of the packaging metallic shimmer effects on a dermaplaning at home skincare range by Gillette Venus, showcasing brand identity design services for consumer packaged goods.
Metallic Shimmer
Close up photograph of the packaging gloss details on dermaplaning at home skincare range by Gillette Venus, showcasing packaging design services for consumer packaged goods.
Spot Gloss
Close up photograph of a a dermaplaning at home razor by Gillette Venus.
Safety was top of mind, and clearly communicated by the Skin Defense Guard, a rounded protective tip.

A trio of products designed to create a simple dermaplaning routine at-home. 

Photograph a full product line for a dermaplaning at home skincare range by Gillette Venus, showcasing Cpg packaging design services. Photograph a full product line for a dermaplaning at home skincare range by Gillette Venus, showcasing Cpg packaging design services.

The unboxing experience

Close up photograph of the inside of an unboxing experience for a dermaplaning at home skincare range by Gillette Venus, showcasing packaging design services for consumer packaged goods. Close up photograph of the inside of an unboxing experience for a dermaplaning at home skincare range by Gillette Venus, showcasing packaging design services for consumer packaged goods.
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