Unboxing

The Future
Doesn’t Wait!

Close-up shot of a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos. Close-up shot of a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
What would a Doritos 3D Package look like in Night City?

As a trusted go-to partner for the PepsiCo Design & Innovation team, Inwork was invited to collaborate on a super high-tech Influencer kit, a limited edition of 77 that Forbes called “the coolest PR package they have ever received!”.
Photograph fo the production and printing process of a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
Photograph of mutiple unfinished fuel cell themed influencer unboxing experience kits promoting Cyberpunk 2077 and Doritos.
Animated GIF of the blue ligh effects on a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
Close-up shot of the doritos logo on a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
Photograph of mutiple finished fuel cell themed influencer unboxing experience kits promoting Cyberpunk 2077 and Doritos.
Final render of the three pieces of a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.

A super-charged Fuel Cell

outfitted with motion sensors, Flip the power switch and the translucent plastic intermittently lights up red and blue, switching colors after every activation. The front of the yellow and black structure housing the cell inverts to display the fuel cell for all to see!
Photograph of multiple custom mailer boxes shipping fuel cell themed influencer unboxing experience kits promoting Cyberpunk 2077 and Doritos.
Animated GIF showcasing the multiple layers of a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
Photograph of a tweet showcasing a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
Photograph of a Forbes news article reviewing a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.

“The kits are excellent, beautiful and well crafted! I can tell you this, everyone is extremely jazzed at PepsiCo Design about it, and Marketing as well.”

Director of Innovation, PepsiCo

Collage image showcasing a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos. Collage image showcasing a fuel cell themed influencer unboxing experience promoting Cyberpunk 2077 and Doritos.
Bud Light NEXT Hair Biology